Forecasting ROI
Live Virtual Boot Camp
While there has always been a need to show the value of projects, the current economic climate has created even more pressure to deliver value in terms that executives will understand. In many cases, this means forecasting the ROI before a program is approved. As a result, program owners are faced with the challenge: “How do we forecast the ROI credibly and rationally to secure approval?”
This session focuses on this critical issue, detailing how the ROI for projects is forecasted using credible sources and conservative standards. The objective is to be realistic but conservative and use the data to secure project approval. Using the ROI Methodology® as a framework, this process will forecast data at five levels, plus intangibles. When conservative standards are used, and the data are presented credibly, you can make a compelling argument for allocating the funds, no matter the state of the economy.
Learning Objectives
After attending this session, participants will be able to:
- Explain the rationale for using ROI on a pre-project basis.
- Describe the six types of data that can be forecasted.
- Conduct a pre-project forecast of data.
- Conduct an ROI forecast from reaction data.
- Present the forecast in a convincing way to senior executives.
- Use forecasting as a routine process to secure project approval and build relationships with clients.
Materials
Tools, templates, case studies, and job aids are provided to participants who attend and complete this interactive session.
Facilitators
This boot camp will be facilitated by our ROI Institute Academy expert faculty.
To learn more about our faculty, click here.
