How to Measure, Prove, and Improve the Value of
Culture Change

More than ever, there is a need to ensure that culture change activities improve organizational results. The biggest challenge faced by change leaders is that they cannot showcase the value that the culture change activities bring to the organization.

While it may seem that the ROI of culture change activities is hard to measure, it is not. The simplest solution is to create a robust design that will bring a positive impact on the organization. The impact is to show how it "can/will" help the organization make money (increase revenue) or save money (decrease expenses), or result in intangibles benefits (increased customer satisfaction, better work-life balance, etc.).

Hormazd Mistry, CEO, Sarosh Consulting, Patti P. Phillips, Ph.D., and Jack J. Phillips, Ph.D., founders, ROI Institute, Inc., will describe a proven method to measure the impact and ROI, using metrics that executives care most about. This session highlights an ROI study that shows how an organizational culture change activity delivered business value in terms that executives, sponsors, and funders appreciated and understood.

Using the ROI Methodology® as a framework, participants will be able to collect data and measure results at five levels, plus intangibles. You can make an excellent argument for securing the funds when conservative standards are used and the data are presented in a compelling way. The outcome is the design team moves from being a cost to an investment, becoming an invaluable resource.

Join this webinar to discover how to design culture change activities that deliver impact and a positive ROI.

Facilitators