This intensive boot camp demonstrates that success, results, and outcomes lie not merely in the program and measurement process but in the design of the program. It is time for professionals to embrace the concept of design thinking, which has been successful for strategic innovation, and take a new approach to designing programs, products, services, and processes in organizations. Applying design thinking to your programs and projects keeps a laser-like focus on results throughout the program cycle. This approach ensures that when the measurements are actually taken, the business results can be demonstrated, overcoming one of the biggest fears of measurement—negative outcomes. When designing for results is part of the process, the issue of accountability involves all the stakeholders rather than being a burden to just a few.